Innovating ERP Solutions for Small Brands with Kyle Hency

The Talk Commerce Newsletter

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Brent Peterson
January 15, 2025

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The Talk Commerce Podcast Newsletter

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Kyle Hency, CEO of GoodDay Software:

Looking at these legacy ERP systems, they were built assuming that their customers would be able to develop software on top of them to make them work. So they're horizontal in nature, right? That's where it works for 15 different verticals. And for it to work for retail, you have to build a lot of stuff to make it work. I just think the future of where we're going is you're going to get that vertical solution out of the box. The reason I think it hasn't happened in ERP world for brands is because it's hard. When you layer in all the inventory complexity and then you layer in connecting that to your accounting and financial systems, and then you try to marry all of that up - it's challenging.

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The Human Touch in an AI World

My journey from high school typing labs to digital entrepreneurship mirrors content creation's evolution. After founding Wagento, I discovered my true calling through an unexpected success with cricket powder content. This led to creating Content Basis, built on four pillars: Human Creativity, AI Assistance, Human Refinement, and Data-Driven Strategy. I've learned that great content isn't about replacing humans with AI, but using technology to amplify our creativity while preserving authentic brand voice. Read More

E-commerce news from the Holiday Season

  • $229 billion of global online sales were influenced by AI and agents in the form of product recommendations, targeted orders, and conversational customer service support

  • 19% of holiday purchases were influenced by consumers engaging with AI and agents, a 6% increase from 2023

    Salesforce

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