Archive

Video CommerceVideo Commerce
+5+5
Why I Became 'The Agentic Commerce Guy': My Strategic Rebrand from Generic to Specific

Why I Became 'The Agentic Commerce Guy': My Strategic Rebrand from Generic to Specific

Plus: From Photo Shoots to Pixels Revolutionizing Retail Visual Merchandising with Mark Elfenbein

Brent Peterson
Brent Peterson
marketing strategy marketing strategy
+4+4
The Headless Trap: Expensive Solutions to Manufactured Problems

The Headless Trap: Expensive Solutions to Manufactured Problems

Plus: Prime Day Strategy and the Evolution of Amazon Advertising with Will Haire

Brent Peterson
Brent Peterson
E-commerce InsightsE-commerce Insights
+4+4
Stop Worrying About Adobe Commerce Market Share

Stop Worrying About Adobe Commerce Market Share

Plus: B2B E-commerce Needs Friction with Aaron Sheehan from Oro Commerce

Brent Peterson
Brent Peterson
Amazon StrategiesAmazon Strategies
+4+4
This Week from eTail Boston: The Agentic Commerce Reality Check with Erica Randerson

This Week from eTail Boston: The Agentic Commerce Reality Check with Erica Randerson

Plus: Junglr Transforms Brands Through Strategic Ad Spending with Elizabeth Greene

Brent Peterson
Brent Peterson
marketing strategy marketing strategy
+4+4
BigCommerce Rebrands to Commerce.com + PROS Partnership Brings AI-Powered Pricing

BigCommerce Rebrands to Commerce.com + PROS Partnership Brings AI-Powered Pricing

PLUS: Tariff-Proof Strategies for Profitable Global Expansion with Global-e CEO Matthew Merrilees

Brent Peterson
Brent Peterson
Conversion OptimizationConversion Optimization
+3+3
The Rise of Agentic Commerce and the Different Approaches

The Rise of Agentic Commerce and the Different Approaches

Bonus: When AI Gets Too Eager to Help

Brent Peterson
Brent Peterson
marketing strategy marketing strategy
+3+3
The $50K Reality Check: When "Simple" SaaS Becomes Complex Chaos

The $50K Reality Check: When "Simple" SaaS Becomes Complex Chaos

Plus: Insights from Omneky's CEO on the Future of Marketing

Brent Peterson
Brent Peterson
Conversion OptimizationConversion Optimization
+4+4
My Shopify Paradox (And Why It Matters for Your Business)

My Shopify Paradox (And Why It Matters for Your Business)

Sabir Semerkant on the 8D Method for E-commerce Excellence

Brent Peterson
Brent Peterson
marketing strategy marketing strategy
+5+5
The Truth About E-Commerce Platform Selection

The Truth About E-Commerce Platform Selection

Bonus: From Caribbean Roots to Digital Growth The Evolution of Sam's Caribbean Marketplace

Brent Peterson
Brent Peterson
marketing strategy marketing strategy
+4+4
B2B Platform Selection Requires a Guide, Not a Sales Pitch

B2B Platform Selection Requires a Guide, Not a Sales Pitch

B2B Platform Selection: Avoiding the Abundance Trap

Brent Peterson
Brent Peterson
entrepreneurshipentrepreneurship
+4+4
Why 'Safe' Ecommerce Choices Could Cost You More

Why 'Safe' Ecommerce Choices Could Cost You More

Plus: Enterprise Web Performance Through Edge Computing

Brent Peterson
Brent Peterson
Why Hyvä Commerce Will Beat Adobe at Their Own Game

Why Hyvä Commerce Will Beat Adobe at Their Own Game

Plus: Bria AI Transforms Visual Content Creation Through Responsible Technology Development

Brent Peterson
Brent Peterson
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