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This Week's Feature: When Klarna's AI Strategy Went Too Far

This Week's Feature: When Klarna's AI Strategy Went Too Far

AI Can't Replace Human Intuition in Retail Customer Service

Brent Peterson
Brent Peterson
marketing strategy marketing strategy
+6+6
This Week's Feature: The Expensive Truth About AI-First Strategies

This Week's Feature: The Expensive Truth About AI-First Strategies

AI Can't Replace Human Intuition in Retail Customer Service

Brent Peterson
Brent Peterson
marketing strategy marketing strategy
+4+4
The Headless Trap: Expensive Solutions to Manufactured Problems

The Headless Trap: Expensive Solutions to Manufactured Problems

Plus: Prime Day Strategy and the Evolution of Amazon Advertising with Will Haire

Brent Peterson
Brent Peterson
marketing strategy marketing strategy
+4+4
BigCommerce Rebrands to Commerce.com + PROS Partnership Brings AI-Powered Pricing

BigCommerce Rebrands to Commerce.com + PROS Partnership Brings AI-Powered Pricing

PLUS: Tariff-Proof Strategies for Profitable Global Expansion with Global-e CEO Matthew Merrilees

Brent Peterson
Brent Peterson
marketing strategy marketing strategy
+3+3
The $50K Reality Check: When "Simple" SaaS Becomes Complex Chaos

The $50K Reality Check: When "Simple" SaaS Becomes Complex Chaos

Plus: Insights from Omneky's CEO on the Future of Marketing

Brent Peterson
Brent Peterson
marketing strategy marketing strategy
+5+5
The Truth About E-Commerce Platform Selection

The Truth About E-Commerce Platform Selection

Bonus: From Caribbean Roots to Digital Growth The Evolution of Sam's Caribbean Marketplace

Brent Peterson
Brent Peterson
marketing strategy marketing strategy
+4+4
B2B Platform Selection Requires a Guide, Not a Sales Pitch

B2B Platform Selection Requires a Guide, Not a Sales Pitch

B2B Platform Selection: Avoiding the Abundance Trap

Brent Peterson
Brent Peterson
marketing strategy marketing strategy
+6+6
Community Leadership Returns to Adobe Commerce

Community Leadership Returns to Adobe Commerce

Business Transformation Roadmap on Talk Commerce

Brent Peterson
Brent Peterson
marketing strategy marketing strategy
+4+4
The Uncomfortable Truth About Platform Recommendations

The Uncomfortable Truth About Platform Recommendations

Transforming Men's Style Through Smart Subscription Services with Taelor

Brent Peterson
Brent Peterson
marketing strategy marketing strategy
+5+5
Why I'm Betting Big on Human Writers in an AI World

Why I'm Betting Big on Human Writers in an AI World

Bonus Episode: The Future of Retail Innovation: Manhattan Associates and Google's Strategic Partnership at Shop Talk

Brent Peterson
Brent Peterson
marketing strategy marketing strategy
+5+5
OpenSponsorship is Transforming the Future of Athletic Partnerships

OpenSponsorship is Transforming the Future of Athletic Partnerships

Brent Peterson
Brent Peterson
marketing strategy marketing strategy
+4+4
DeepSeek, Nvidia, and the Future of AI: Insights from Razoyo's Paul Byrne

DeepSeek, Nvidia, and the Future of AI: Insights from Razoyo's Paul Byrne

Bonus Episodes from eTail West with Jason Grunberg and Sean Simon

Brent Peterson
Brent Peterson